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	<title>Reason Partners &#187; digital</title>
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	<link>http://reasonpartners.com</link>
	<description>Intelligent brand thinking made engaging and spread through art and technology.</description>
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						<item>
		<title>‘Paint Chip Names For Men,’ Continues To Garner A Lot of Press Attention.</title>
		<link>http://reasonpartners.com/2011/11/08/%e2%80%98paint-chip-names-for-men%e2%80%99-continues-to-garner-a-lot-of-press-attention/</link>
		<comments>http://reasonpartners.com/2011/11/08/%e2%80%98paint-chip-names-for-men%e2%80%99-continues-to-garner-a-lot-of-press-attention/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 19:47:26 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Announcement]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[digital]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/?p=5031</guid>
		<description><![CDATA[The media continues to be attracted to our CIL campaign. Following a four minute lead story on Global&#8217;s prime time national news, the National Post has now run a story in section A, page three. Nice. Great advertising creates its own press.]]></description>
		<wfw:commentRss>http://reasonpartners.com/2011/11/08/%e2%80%98paint-chip-names-for-men%e2%80%99-continues-to-garner-a-lot-of-press-attention/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>CIL Paints’ “ Paint Chip Names For Men.”</title>
		<link>http://reasonpartners.com/2011/09/06/paint-chip-names-for-men/</link>
		<comments>http://reasonpartners.com/2011/09/06/paint-chip-names-for-men/#comments</comments>
		<pubDate>Tue, 06 Sep 2011 15:52:12 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Latest Work]]></category>
		<category><![CDATA[digital]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/?p=4481</guid>
		<description><![CDATA[Tutti Frutti, Cuddles, Peacock’s Plume, Pansy Violet. These are not paint chip names men will be thrilled about. On the other hand, Beer, Bacon, Dry Wall and Hockey Puck will likely get a mighty two thumbs up and an eager, “When can we get started?” Same colours. Two entirely different responses. So, in the interests [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Warren Buffett Says SocNets Are Way Over Priced.</title>
		<link>http://reasonpartners.com/2011/03/27/warren-buffett-says-socnets-are-way-over-priced/</link>
		<comments>http://reasonpartners.com/2011/03/27/warren-buffett-says-socnets-are-way-over-priced/#comments</comments>
		<pubDate>Sun, 27 Mar 2011 18:14:54 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Berkshire Hathaway]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Warren Buffett]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/?p=4290</guid>
		<description><![CDATA[Could it be because there&#8217;s no actual product other than the user content created for free?*]]></description>
		<wfw:commentRss>http://reasonpartners.com/2011/03/27/warren-buffett-says-socnets-are-way-over-priced/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Roadkill Along the Digital Highway: The Next Major Marketing Disruption.</title>
		<link>http://reasonpartners.com/2011/02/20/roadkill-along-the-digital-highway-the-next-major-marketing-disruption-4/</link>
		<comments>http://reasonpartners.com/2011/02/20/roadkill-along-the-digital-highway-the-next-major-marketing-disruption-4/#comments</comments>
		<pubDate>Sun, 20 Feb 2011 17:13:10 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Strategic Planning]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Disruption]]></category>
		<category><![CDATA[Mobile Marketing]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/?p=4236</guid>
		<description><![CDATA[The mobile internet is growing at 8x the speed of the fixed internet when the Netscape browser was launched in 1994. By the end of 2009, 3 billion mobile apps had been downloaded from iTunes alone. In 2010, 8.2 billion were downloaded. Venture Capital Firm, Kleiner Perkins, predicts that global mobile traffic will grow 26 [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Marketers Continue to Question the Effectiveness of Digital Media.</title>
		<link>http://reasonpartners.com/2011/01/23/marketers-continue-to-question-the-effectiveness-of-digital-media/</link>
		<comments>http://reasonpartners.com/2011/01/23/marketers-continue-to-question-the-effectiveness-of-digital-media/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 17:47:56 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[digital]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/2011/01/23/marketers-continue-to-question-the-effectiveness-of-digital-media/</guid>
		<description><![CDATA[Another survey reported on by Mashable, &#34;Contrarian Survey Shows Advertisers Ditching Digital for TV,&#34; shows that marketing companies continue to buy up traditional broadcast at the expense of digital. Strata, a Chicago-based customized media management agency, polled 100 agency clients this month and found that TV is still the dominant medium — 44% of respondents [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Future Of Mobile Tagging.</title>
		<link>http://reasonpartners.com/2011/01/16/future-of-mobile-tagging/</link>
		<comments>http://reasonpartners.com/2011/01/16/future-of-mobile-tagging/#comments</comments>
		<pubDate>Sun, 16 Jan 2011 22:01:28 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[digital]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/2011/01/16/future-of-mobile-tagging/</guid>
		<description><![CDATA[via digitalbuzzblog.com Posted via email from Flatacre]]></description>
		<wfw:commentRss>http://reasonpartners.com/2011/01/16/future-of-mobile-tagging/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Don’t Be Duped by Digital Grifters.</title>
		<link>http://reasonpartners.com/2011/01/16/dont-be-duped-by-digital-grifters/</link>
		<comments>http://reasonpartners.com/2011/01/16/dont-be-duped-by-digital-grifters/#comments</comments>
		<pubDate>Sun, 16 Jan 2011 18:06:12 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Richard Feynman]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/2011/01/16/dont-be-duped-by-digital-grifters/</guid>
		<description><![CDATA[via youtube.com There are a lot of factoids thrown around that are left unquestioned. Many memes, assumptions, &#8220;research&#8221; and &#8220;facts&#8220;, about the digital and social media space are made up by those most likely to benefit &#8211; and propelled by those who haven&#8217;t a clue &#8211; but unblinkingly parrot stuff to make themselves appear as [...]]]></description>
		<wfw:commentRss>http://reasonpartners.com/2011/01/16/dont-be-duped-by-digital-grifters/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>The Future of Packaging? eCoupled demo.</title>
		<link>http://reasonpartners.com/2011/01/12/the-future-of-packaging-ecoupled-demo/</link>
		<comments>http://reasonpartners.com/2011/01/12/the-future-of-packaging-ecoupled-demo/#comments</comments>
		<pubDate>Thu, 13 Jan 2011 00:17:53 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[digital]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/2011/01/12/the-future-of-packaging-ecoupled-demo/</guid>
		<description><![CDATA[via youtube.com Parents. There are two ways of looking at this: Grocery time becomes family time. Or, more annoying times ahead in the aisle. Posted via email from Flatacre]]></description>
		<wfw:commentRss>http://reasonpartners.com/2011/01/12/the-future-of-packaging-ecoupled-demo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Facebook Bubble and the Sharpening of the Pin.</title>
		<link>http://reasonpartners.com/2011/01/09/the-facebook-bubble-and-the-sharpening-of-the-pin/</link>
		<comments>http://reasonpartners.com/2011/01/09/the-facebook-bubble-and-the-sharpening-of-the-pin/#comments</comments>
		<pubDate>Sun, 09 Jan 2011 22:59:17 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/?p=4106</guid>
		<description><![CDATA[Facebook is a private business and as such they probably embellish their numbers. Currently the website claims sales of $2 billion a year. Given the recent $50 billion valuation, Goldman Sacks and Digital Sky Technologies, with their $450 million investment, are paying 25 times current claimed revenues for their shares. And just what are they [...]]]></description>
		<wfw:commentRss>http://reasonpartners.com/2011/01/09/the-facebook-bubble-and-the-sharpening-of-the-pin/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Roadkill Along the Digital Highway. Canon 7D Short Wins An Oscar?</title>
		<link>http://reasonpartners.com/2011/01/04/roadkill-along-the-digital-highway-canon-7d-short-wins-an-oscar/</link>
		<comments>http://reasonpartners.com/2011/01/04/roadkill-along-the-digital-highway-canon-7d-short-wins-an-oscar/#comments</comments>
		<pubDate>Wed, 05 Jan 2011 01:26:26 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Canon EOS 7D]]></category>
		<category><![CDATA[Ephemera]]></category>
		<category><![CDATA[Jamie Stuart]]></category>
		<category><![CDATA[Roger Ebert]]></category>
		<category><![CDATA[Short film]]></category>

		<guid isPermaLink="false">http://reasonpartners.com/?p=4093</guid>
		<description><![CDATA[A beautiful short film shot and edited by Jamie Stuart, titled &#8220;Idiot with a tripod&#8221; (aka &#8220;Man in a blizzard&#8221;). I think the only &#8220;idiots&#8221; are the agencies and client&#8217;s that aren&#8217;t understanding that a full blown production to create a 30 second commercial on celluloid has gone the way of the dinosaur. That is, [...]]]></description>
		<wfw:commentRss>http://reasonpartners.com/2011/01/04/roadkill-along-the-digital-highway-canon-7d-short-wins-an-oscar/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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