brand

A Useful Guide to the Brand Utility.

by Peter Holmes on June 20, 2010

in Advertising,Branding,Creativity,Interactive,Internet,Marketing,Social Media,Technology,digital,value

The Road to Marketing Failure is Paved With Lifestyle Segmentation Research.

by Peter Holmes on May 24, 2010

in Advertising,Branding,Marketing,Research

What is a Brand Anyway?

by Peter Holmes on May 12, 2010

in Advertising,Branding,Business,Creativity,Marketing

A Brand is a Verb, Not a Noun.

by Peter Holmes on February 3, 2010

in Advertising,Branding,Business,Marketing,Philosophy,Social Media

How Does a Brand Adapt In The Age Of Social Media?

by Peter Holmes on October 29, 2009

in Advertising,Branding,Marketing,Social Media

Other than the logic flaw in the ad, a good article: Creative Strategy Importance: Visual or Verbal?

by admin on September 20, 2009

in Branding,Marketing

What is a brand?

by Peter Holmes on July 27, 2009