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Coca-Cola

Another Prediction on the End of Brand Advertising. Why? Well, err, Because of the Rise of ‘Transactional Advertising.’

by Peter Holmes on March 7, 2010

in Advertising, Branding, Business, Marketing, Mobile, Philosophy, digital

How Does a Brand Adapt In The Age Of Social Media?

by Peter Holmes on October 29, 2009

in Advertising, Branding, Marketing, Social Media

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    • An Interesting Chart: Age Distribution on Socnet Sites.
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    • Another Prediction on the End of Brand Advertising. Why? Well, err, Because of the Rise of ‘Transactional Advertising.’
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    • Social CRM: The New Rules of Relationship Management.
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