socialmedia

Advertising With a Documentary Ethos: The Weather Network’s New Campaign.

by Peter Holmes on August 16, 2010

in Advertising,Branding,digital,Interactive,Internet,Social Media

Net Promoter and Social Media: A Strategy for Retailers.

by Peter Holmes on August 5, 2010

in Interactive,Internet,Marketing,Retail,Social Media

The Creative Crisis and the Relentless Pursuit of Mediocrity.

by Peter Holmes on July 26, 2010

in Advertising,Creativity,Crowd Sourcing,Design,History,Marketing,Philosophy,Technology

A Useful Guide to the Brand Utility.

by Peter Holmes on June 20, 2010

in Advertising,Branding,Creativity,digital,Interactive,Internet,Marketing,Social Media,Technology,value

Something For Brand Marketers to Remember: The Internet Doesn’t Forget.

by Peter Holmes on May 14, 2010

in Branding,digital,Internet,Marketing,Social Media

Transmedia Development and the New World Model.

by Peter Holmes on May 2, 2010

in Advertising,Creativity,Marketing,Philosophy,Social Media

Stop Saying Viral: A Case for Spreadable Media.

by Peter Holmes on March 23, 2010

in Advertising,digital,Internet,Marketing,Social Media

Why Those Stubborn Consumers Don’t Behave the Way They Should.

by Peter Holmes on March 21, 2010

in Advertising,Branding,Business,Marketing,Social Media

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